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Powers of Concentration: Wharton's Undergraduate Entrepreneurs
Faces of Wharton Entrepreneurship
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Jeffrey Sterling,
Entrepreneur-at-Large, IXA Education:
BS
Economics/Wharton/Entrepreneurial Management/1978 P.O.V. (Point of View) I became an entrepreneur because : I became an entrepreneur because I'm an independent soul that needs to be in charge of my own destiny. Best way to respond to criticism and doubters: Drive on... Best definition of a successful entrepreneur: A successful entrepreneur is in it for more than getting rich quick. A successful entrepreneur is taking a passion and turning into their destiny. Most challenging part of your job: Balancing my passion for work with my passion for my wife and six kids. Biggest impact of the Wharton School: Getting me to realize that I'm not going to get through life simply on charm and good looks. Best memory of your Wharton days. Hanging out on Locust walk on a spring afternoon. Close calls How you started your business: I've started four businesses that are worth talking about. In each case it's taken two or three people that share a common vision and are willing to endure the pain (financial and emotional) to get it off the ground. Pivotal moment in growing your business: Usually there comes a time pretty early on in the life of a company when you need to bluff. For example, committing to a project for which you've got no direct experience, but you've at least have to act like you can do the job anyway. Most interesting non-entrepreneurial job offer you've declined: None. Biggest surprise you encountered growing your business: My experience is that the optimal number of employees including founders is between 15 and 20. If you get beyond that number you're more of a manager and less an entrepreneur. Of course, there is probably another optimal plateau where day-to-day operations is delegated, but not many entrepreneurs get there without losing control of their company which is not a desirable objective to many entrepreneurs such as myself. Most difficult decision you're glad you made: Selling the previous incarnation of IXA to SAVVIS Communications in 1998 was probably the most difficult decision that I'm glad I made. Entrepreneur to Entrepreneur Favorite Web site: www.Google.com Book that most influenced your thinking: In Search of Excellence, Tom Peters Favorite activity outside of business: Playing with my kids. Goal still pursuing: Make money have fun change the world. Person most influential to your success: My dad Person you most admire: My dad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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