I've always wondered this...
3000 Miles of Virtual Insanity
10/10/2008, 2:58 PM
http://freakonomics.blogs.nytimes.com/2008/10/10/why-are-discount-stores-full-of-xs-and-xxl-clothes/ Basically, why is the extremes in sizes always end up being the ones that end up at discount stores? I sort of buy the guy's argument - that it's a... »MORE
#710: The "Have a Personality" Issue
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/9/2008, 4:00 PM
{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.} Advertising is the... »MORE
There's no "and" in "brand"
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/9/2008, 9:00 AM
A great brand can only be one thing. You can't sell yourself as fastest and smartest - people don't know how to process those conflicting ideas. Many entrepreneurs and consultants get stuck on this. They want to be fitness trainer... »MORE
“User Generated” Insights from Ze Frank (zefrank.com)
Bazaarblog
10/8/2008, 3:49 PM
Reviews impact Boden’s sales and their future designs
Bazaarblog
10/8/2008, 10:37 AM
Potbelly's Tell-a-Friend (and some free prizes for readers)
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/8/2008, 9:00 AM
I love this well-executed, simple tell-a-friend program from Potbelly. When the Chicago-based chain was opening up in Philly, the sent out an email to existing customers, saying "Got a friend in Philly? Forward this email to send them a free... »MORE
Are you a smart marketer? New event invitation list.
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/8/2008, 4:00 AM
We've got a great new web site and newsletter for you. It lists all the best marketing conferences - and only serious events worth attending. We focus on word of mouth, social media, blogging, and web 2.0 events Check it... »MORE
8 case studies on corporate social media
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/7/2008, 4:00 PM
BlogWell: How Big Companies Use Social Media October 28, San Jose http://gaspedal.com/blogwell Unprecedented insight on social media from Cisco, Intel, Wells Fargo, Walmart, UPS, Kaiser Permanente, Graco, and Home Depot. Learn more about measuring... »MORE
Let the LuLu Shriners Horrify You!
Sell More Tickets - TicketLeap Blog
10/7/2008, 9:51 AM
Bailout or Rescue?
Andy Sernovitz's Damn, I Wish I'd Thought of That!
10/7/2008, 9:00 AM
Words matter. What if the $700 billion bail-out had been presented as a "heroic rescue" - with regular citizens stepping up to save our nation and their neighbors from a horrible recession? No one is asking their friends to join... »MORE